Your brand on all of itYour logo, colors, domain and sender on the dashboard, emails and reports.In Synfinic: White label and client accounts
White label SEO software
White label SEO software for local SEO agencies.
The jobs your software has to cover when your clients are local businesses, and whether to buy single tools or one platform. Written for agencies, freelancers and consultants who sell local SEO under their own name.
White label: live The local SEO tools are live today, under your logo, colors and domain in each client account.
Example. Northside Local is a made-up agency.
The jobs your software has to cover
Local SEO is more than website rankings. These are the jobs a local client pays for, and the Synfinic tool for each.
Audit for sales callsA scored check of a prospect’s profile, map position and website that opens the first call.In Synfinic: Local SEO audit tool
Map rank trackingA city-wide grid per keyword, with the competitors that win each area.In Synfinic: Map rank heatmaps
Google Business ProfileRegular posts, current hours and a completeness check.In Synfinic: Google Business Profile manager
ReviewsRequests after every job and a reply to every review.In Synfinic: Reviews and replies
ListingsName, address and phone checked on the directories that matter.In Synfinic: Directory listings check
Content and website rankingsLocal service pages and articles on the client’s site, with rankings tracked.In Synfinic: SEO content autopilot (Pro)
Client reportsA weekly summary of what was done and what moved.In Synfinic: Weekly client reports
Single tools or one platform?
Most agencies start with a stack: a rank tracker, a review tool, a reporting dashboard and a spreadsheet to tie them together. That works at one or two clients and gives you the best tool for each job.
The cost shows up later. Every new client means a new setup in each tool, another login to share and another report to assemble by hand. White label also has to work in every tool, or the client sees a vendor name somewhere.
One platform trades some depth per tool for one login, one bill and one report. Synfinic is built that way: the local SEO work, a CRM, proposals, websites and booking in one place, for a monthly membership plus a fixed price per client location. White label on Synfinic is live: your logo, colors and domain on every client account.
White label SEO software compared: what white label costs on each
| Tool | Starts at | White label needs | White label from | Local-first | Does the work |
|---|---|---|---|---|---|
| SE Ranking | $129/mo (Core, monthly) | Agency Pack add-on, $69/mo, annual only | $172.20/mo (annual) | No, SEO suite | No, toolbox |
| Search Atlas | $99/mo | Pro plan | $399/mo | No, SEO suite | No, toolbox |
| BrightLocal | $41/mo for one location | Branding listed, plan not stated | Not listed | Yes | No, toolbox |
| AgencyAnalytics | $20 per client/mo (annual) | Client portal included | $20 per client | No, reporting | No, reporting only |
| Synfinic | $97/mo + $42 per location | Included | $517/mo at 10 clients | Yes | Yes, weekly; done for you $397 |
How we read each pricing page
SE Ranking is an SEO suite from $129 a month (Core, billed monthly). White label is part of the Agency Pack add-on at $69 a month, billed annually, with white label for the platform and reports and 30 client seats. Because the add-on is annual only, white label on SE Ranking means an annual plan: $103.20 plus $69, so $172.20 a month.
Search Atlas starts at $99 a month. White-label dashboards and reporting are listed from the Pro plan, so white label starts at $399 a month (billed monthly).
BrightLocal is local-first and priced by number of locations, from $41 a month for one location (billed monthly). Branding for tools and reports is listed as a feature; the pricing page does not say which plan includes it.
AgencyAnalytics is reporting rather than SEO work: $20 per client a month (billed annually) with a white-labeled client portal.
Synfinic charges $97 a month for the partner membership plus $42 (Core) or $69 (Pro) per client location. It does the recurring local SEO work rather than giving you a toolbox, and white label is live under your own domain. Pick an SEO suite if your clients need national SEO; pick us if your clients are local businesses and you want delivery and sales in one place.
Sources: SE Ranking pricing, Search Atlas pricing, BrightLocal pricing, AgencyAnalytics pricing. Prices in USD as listed on 2026-10-29. Product names are trademarks of their owners; Synfinic is not affiliated with them.
What you get per client location
Map heatmaps3 / 10 keywordsCore / Pro, weekly
Grid sizeUp to 7×7 / 13×13Core / Pro
ArticlesUp to 10 a monthPro, on the client’s own site
ReportsWeekly + monthly PDFFixed send day, recipients and BCC
Prospect heatmapsIn the membershipFor sales calls, not per client
ExportReviews CSV, report PDFPer client
ContractMonthly14 days free, no card
If you leaveProfiles stayYour clients keep their Google profiles and the articles on their sites.
Questions about white label SEO software
What is white label SEO software?
SEO tools an agency can use and show to clients under its own brand: your logo on dashboards and reports, your domain, and no vendor name in front of the client. Some tools brand only the reports; others brand the whole client login.
Is Synfinic white label today?
Yes. The local SEO tools and weekly client reports run in client accounts with your logo, colors and name, under your own domain. The CRM stays in your agency account.
Do I need one platform or several tools?
At one or two clients, a few separate tools are often cheaper and you keep full control. As the client list grows, the logins, bills and reports you stitch together by hand start to cost more time than the tools cost money. That is when one platform pays off.
Which white label SEO software is best for local SEO?
One that covers map rankings, the Google Business Profile and reviews, not only website rankings. Many SEO suites were built for national SEO and treat local as an add-on. Check what the client sees each week, not the feature list.
How is white label SEO software priced?
Usually a base plan plus a higher tier or an add-on for white label. Some tools charge per keyword or per credit, others per client, which makes your margin per retainer easier to see.
Can clients log in to white label SEO software?
Many platforms offer a client login under your brand, often only on higher plans. Decide whether your clients need a login at all; some local business owners would rather get a short weekly email.
SEO reseller program →White label local SEO for agencies →White label SaaS for agencies →See every tool →
One platform for local SEO. Your brand on it.
The local SEO tools are live today. Billing starts only when you start your plan.